Samuel Ishaya1, Buba Musa Pulka2 & Tawa Suleiman Tijjani3
1Department of Business Administration, Faculty of Humanities, Social and Management Sciences, Federal University Wukari, Nigeria.
2 & 3 Department of Business Administration, Faculty of Management Sciences, University of Maiduguri, Nigeria.
Corresponding author: [email protected]
Abstract
The study assessed entrepreneurial orientation and its effects on SMEs performance in Maiduguri Metropolis. The population of the study was 1,595 SMEs operating in Maiduguri Metropolis. A simple random sampling technique was use to select 320 SMEs owners/managers. Primary data were collected from SME owners/managers employing self-administered and structured questionnaires on a 5-point Likert scale. Analysis was conducted using the Statistical Package for the Social Sciences (SPSS) version 25. Multiple regression was applied to examine the relationship between the dimensions of entrepreneurial orientation and SME performance. The study’s findings revealed that competitive-aggressiveness, innovativeness, pro-activeness and risk-taking have a positive and significant relationship with SMEs performance. The study recommends that SME owners should be open and keen to improve their competitiveness, profitability, growth and survival. They should also innovate to exploit changes as opportunities for diverse businesses/services.
Keywords: Entrepreneurial Orientation, Competitive aggressiveness, Innovativeness, Risk-taking, Proactiveness, SMEs performance.