GREEN INNOVATION AND FINANCIAL PERFORMANCE OF CONSUMER GOODS FIRM IN NIGERIA: MODERATING EFFECT OF ENVIRONMENTAL COSTS

Ahmad Adamu Ibrahim1 & Murtala Aminu Ibrahim PhD2

1Department of Business Management, Sule Lamido University Kafin Hausa, Jigawa State

2Department of Business Administration & Entrepreneurship, Bayero University Kan o

Correspondence email address: [email protected];

Abstract

The research on environmental performance is gaining much attention from academics and politics when it is associated with each country’s policies regarding environmental problems. Unfortunately, the comprehensive studies to observe this case become rare, therefore this study is aimed to propose a conceptual framework on the moderating effect of environmental cost on the relationship between green innovation and financial performance. Literatures reviewed shows that there is inconsistency in the findings on the relationship between green innovation and firm performance. Environmental cost has a strong significant effect on Organisational performance and can moderate the relationship between green innovation and firm performance. The conclusion reached is that the way an organisation manages, and sustains its green innovation and environmental cost has a remarkable relationship with its performance and achievements. It is suggested that future studies to apply the proposed conceptual framework so as to find empirical evidence.

Keywords: performance; green innovation; environmental cost

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